As a social media platform, Google+ has come a long way in a short amount of time. It’s now the second largest social media network – even surpassing Twitter in 2013 – and shouldn’t be ignored by bloggers. Hangouts is a wildly popular feature of the Google+ platform. With Hangouts, users can privately video chat […]
The following is Chapter 7, from my book “How to Manage Your Own Website“… With all of the crazy updates lately, and judging by the number of panicked phone calls I’ve been receiving, I thought you’d find this extraordinarily helpful! And, don’t forget to download the Chapter PDF at the bottom. My gift to you… […]
The number one question I get about creating regular, engaging content is not about the words, but rather about the imagery. “Where do you find good photos?” “How do you get words onto images?” “How do I create a video that doesn’t cost a million dollars?” “How do you make videos look so good?” In […]
What is CRM? CRM stands for Customer Relationship Management, a term first coined in the 1990’s. The literal and original meaning of the expression “Customer Relationship Management” was, simply, managing the relationship with your customer. Today it is used to describe IT systems and software designed to help you manage this relationship.
What happens when legendary admen of yesteryear are given cutting-edge digital tools to revisit their greatest moments? If Googleâ€™s Re: Brief is anything to go by, you unlock the creative potential of new media advertising.
“And that’s a wrap!” I just finished creating my own promo video for my new book. Man, was it ever a great opportunity to practice what I preach, and remember just how challenging it can be to manage my own brand and business. But, at the end of the day, I LOVE MY VIDEO!!! And, […]